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Social Browsing Application Me.dium Integrates Jabber XCP’s Presence Capabilities


December 4, 2007; 06:12 AM

DENVER--(BUSINESS WIRE)--Jabber, Inc. today announced that Me.dium, Inc. is utilizing the Jabber Extensible Communications Platform (Jabber XCP) for presence and instant messaging (IM) capabilities in its social browsing application. Launched in August, Me.dium is a social browsing plug-in that allows people to see what other people are doing online around them and to interact in real time. By revealing this new Social Exploration EnvironmentTM (SEE), Me.dium graphically connects users with others doing similar things, allows them to browse with their friends, and enables users to interact with others in their real-time communitysimilarly to how one interacts with people in the real world. Me.diums unique and interactive approach to social browsing lets web users communicate in more meaningful ways, significantly enhancing their online experience by delivering an unprecedented contextual component to the browsing experience.

Jabbers scalable, real-time messaging and presence infrastructure allows us to focus our efforts on our own extended-presence technology, said Peter Newcomb, chief technology officer of Me.dium. Jabber XCPs server architecture provides the flexibility we need as we grow and improve our users ability to interact with each other in the online world.

When a user in the Me.dium network moves from one website to another, the server receives a notification that the users location has changed. This information is aggregated across the Me.dium network to seek similar content based on the browsing activity of other Me.dium users. Me.dium streams the data back to the users browser and displays a map showing who is currently on that recommended content and offers an opportunity for users to initiate one-to-one or group chats, add new users to private chats, post messages to the online community, and follow each other around the web.

A growing number of companies understand the value and complexity of adding presence and messaging to existing applications and services, said Paul Guerin, chief executive officer of Jabber. These companies, like Me.dium, are choosing to focus on their core competencies and are turning to Jabber for presence-centric solutions. Jabbers scalability, highly available architecture, security, multi-protocol support, and extensive programming interfaces are the key reasons for adoption of our technology.

Me.dium is a Windows® Marketplace Recommended Add-on for Internet Explorer (http://www.windowsmarketplace.com/content.aspx?ctId=388&tabid=1) and is a CNET Webware 100 Award winner (www.webware.com/100). To view an online demonstration of Me.dium, visit http://www.podtech.net/scobleshow/technology/1304/ demo-of-mediumcom-follow-your-friends-around-web. (Due to its length, this URL may need to be copied/pasted into your Internet browser's address field. Remove the extra space if one exists.)

To learn more about Jabber XCPs presence capabilities for social networks and collaboration, visit http://www.jabber.com/CE/UnifiedCommunicationsRealTimeCollaboration, send an email to [email protected], or call +1-303-308-3231, ext. 2.

ABOUT JABBER, INC.

Jabber, Inc. is a leading provider of real-time presence and messaging solutions. More than ten million usersrepresenting hundreds of telecommunications carriers/operators, financial institutions, government agencies, higher education institutions, logistics companies, and other organizationshave licensed the Jabber XCP commercial server to underpin carrier-class real-time, presence-powered applications including desktop and wireless IM for enterprises and consumers, real-time trading systems, and government intelligence systems. The JabberNow IM appliance is targeted to small and medium businesses that require secure, interoperable, and compliant business-class IM. Jabber Inc. is a 2006 Information Today Peoples Choice Award winner, a 2006 EContent 100 Award winner, and is ranked fifth on the 2006 SecuritiesTech 50an international annual listing of the top 50 technology providers for financial institutions as determined by Securities Industry News and the research firm Financial Insights. Among the companys customers are AT&T, Bank of Ireland, California ISO, CapWIN, Earthlink, FedEx, HP, Lehman Brothers, McKesson, Portugal Telecom, Qualcom, Wells Fargo, and Vicious Cycle Software. For more information, visit http://www.jabber.com or send an email to [email protected].


Source: www.businesswire.com

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