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Revver Releases Revver.com 2.0


November 2, 2007; 08:49 AM

LOS ANGELES--Revver, Inc. (www.revver.com), the first video sharing service powered by advertising, today announced the launch of Revver.com 2.0. The latest version of its website incorporates a more intuitive user interface with new community tools as well as additional opportunities for advertisers.

Among the many new features, Revver.com 2.0 offers improved search functionality. By organizing its diverse library of video content into a broad range of navigable categories, Revver.com 2.0 makes it even easier for viewers to locate videos and for advertisers to align with distinct categories of videos. In addition, widgets provide easy access to all videos, enabling users to scroll through content in each collection on the homepage such as Editors Picks. Widgets also allow viewers to scroll through related videos on each creators video watch page, helping engage interested viewers with even more content.

With enhanced discovery, viewing, and community-building features, Revver.com 2.0 makes it even easier for content creators and advertisers to engage audiences online, said Kevin Wells, CEO of Revver. This release extends our commitment to creating the best possible platform for sharing and monetizing high-quality videos effectively.

Revver.com 2.0 also offers several new and easy-to-use tools intended to foster dialogue among its user community. Revver users are encouraged to interact with other creators using the new Video Response function that allows users to post a video in response to a particular video. An improved My Dashboard allows users to program a personal Contact List within their accounts so that they can subscribe to video feeds from peers and scroll through updates in real-time. E-mail functionality is also included in Revver.com 2.0, allowing users to send and receive messages from other Revver users.

For advertisers, the site offers more opportunities to engage with Revvers diverse creative and user communities. Revver.com 2.0 allows brands to sponsor videos collections such as Most Watched on the home page and to purchase banner ads on category landing pages such as Sports as well as on content creators landing pages all without compromising the sites uncluttered look and feel.

About Revver

Revver is the first video sharing service powered by advertising. Revver allows anyone to share videos across the Internet as well as broadcast and mobile distribution channels and rewards them with a percentage of the advertising revenue generated. Revver also upholds content owners rights by not accepting copyright-infringing content. For more information, visit www.revver.com.

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