October 17, 2007; 05:38 AM Meet our Exhibitors at SMWest07: http://www.streamingmedia.com/west/exhibitors.asp Since
the advent of the Internet, users have been consistently frustrated and
aggravated by intrusive pop-up ads. Until now, those same internet
users had no choice in whether they viewed ads or not. Adotube is set
to change all of that. Adotube recently unveiled its latest
online video advertising tool, powered by Adotube Media Player
technology, that allows advertisers to deliver non-intrusive,
demographically targeted advertisements through video in Flash format.
One of the outstanding features of Adotube's In-Video Media Player is
that the advertisements do not disrupt the user experience. Adotube's
technology seamlessly integrates opt-in offers from leading advertisers
into video from any flash video source. Publishers can use the space on
a video stream in the same way advertisers use space on a simple Web
page. "Our core philosophy at Adotube is to respect the
Internet user. Instead of Internet users being bombarded with
advertisements that interrupt their video viewing experience, with
AdoTube's In-Video Media Player, users who want to view ads can do so
simply by rolling their mouse over the ad's logo," says Leo Grzhonko,
president of Adotube.com. Those advertisers and publishers who
opt to use the In-Video Media Player can quickly and easily integrate
ads into video using several lines of JavaScript code with an embedded
tag or link. Advertisers who register with Adotube are issued a unique
advertiser ID, which can then be used to download a Java plug-in. "In-Video
Medial Player is truly a revolutionary marketing tool that can benefit
everyone involved – the advertisers, publishers, and the users
themselves," Grzhonko says. About Adotube Adotube.com,
located in New York, offers an online video-monetizing platform, which
enables clients to generate revenue by using a unique patented
technology. Constantine Goltsev and Leo Grzhonko, both UC Berkeley
graduates, lead the team and bring with them a wealth of business
experience in programming, statistical optimization and artificial
intelligence.
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