August 15, 2007; 03:44 AM
Vocus, Inc (NASDAQ: VOCS), a leading provider of on-demand software for public relations management, announced enhancements to its PRWeb platform, a leading online news distribution
service. The upgraded features increase the functionality of the
platform while providing the user with a simplified, more intuitive
experience.
PRWeb's platform now includes:
- Enhanced Search
- PRWeb's search algorithm and interface now index a broad range of
PRWeb content including images, trackbacks and podcasts, allowing
readers to easily locate all PRWeb content. Additionally, users can
generate an RSS feed based on their results, creating a live search for
the same criteria in their viewer and website.
- Improved
News Content Management - PRWeb will now provide users with a file
management system to store all their multimedia content in one
centralized location. Incorporating an AJAX-based interface, users can
easily drag-and-drop news images and file attachments into their
releases.
- Added Social Media Capabilities - PRWeb's
BlogThis, a tool to help bloggers write about PRWeb news, will now
incorporate PRWeb Feature Videos, allowing bloggers to include these
videos in their post with the click of a mouse. Additionally, BlogThis
will now be made available to any blogger who visits the PRWeb news
releases.
"Incorporating feedback from its customers, PRWeb continues to evolve
and ensure that customers can easily take advantage of our social media
platform," said Bill Wagner, chief marketing officer of Vocus, Inc.
"These features provide the enhanced usability to allow customers,
journalists and bloggers to easily access and report on PRWeb's news."
About PRWeb
PRWeb is recognized as a leading online news and
news release distribution service worldwide. Since 1997, PRWeb has been
changing the way businesses, marketing departments and public relations
firms think about press releases. PRWeb was the first company to
develop a distribution strategy around direct-to-consumer communication
and to build and offer a search engine optimized platform for press
release distribution. PRWeb, located in Ferndale, WA, is a wholly owned
subsidiary of Vocus, Inc., a leading provider of on-demand public
relations management software. For more information, go to http://www.prweb-inc.com
About Vocus, Inc.
Vocus, Inc. (NASDAQ: VOCS) is a leading provider of on-demand software
for public relations management. Our web-based software suite helps
organizations of all sizes to fundamentally change the way they
communicate with both the media and the public, optimizing their public
relations and increasing their ability to measure its impact. Our
on-demand software addresses the critical functions of public relations
including media relations, news distribution and news monitoring. We
deliver our solutions over the Internet using a secure, scalable
application and system architecture, which allows our customers to
eliminate expensive up-front hardware and software costs and to quickly
deploy and adopt our on-demand software. Vocus is used by more than
2000 organizations worldwide and is available in five languages. Vocus
is based in Lanham, MD, with offices in North America, Europe, and
Asia. For more information please visit www.vocus.com or call 800-345-5572.
This release contains "forward-looking" statements that are made
pursuant to the Safe Harbor provisions of the Private Securities
Litigation Reform Act of 1995. These statements may be predictive in
nature, depend upon or refer to future events or conditions, or include
words such as "may," "will," "expects," "projects," "anticipates,"
"estimates," "believes," "intends," "plans," "should," "seeks," and
similar expressions. Forward-looking statements involve known and
unknown risks and uncertainties that may cause actual future results to
differ materially from those projected or contemplated in the
forward-looking statements. Forward-looking statements may be
significantly impacted by certain risks and uncertainties described in
Vocus' filings with the Securities and Exchange Commission.