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The Planet Streamlines Customer Online Experience With Launch of New Web Site and Portal Under New Corporate Identity


January 16, 2007; 02:53 AM
The Planet, formerly known as The Planet-EV1Servers, today unveiled its new corporate identity, with the launch of a new Web site and new Orbit customer portal, offering a streamlined online customer experience. The company is now the world’s largest privately held dedicated hosting company, serving more than 22,000 customers and powering more than 2.8 million web sites.

The new site – www.theplanet.com – incorporates the best features from the merged companies’ previous iterations, and makes it easier for customers to access and use the company’s comprehensive portfolio of on-demand IT infrastructure products and services. Designed with the Web 2.0 AJAX programming language, the site provides customers with cleaner navigation and fewer clicks

“Customers have a choice, so in every contact with The Planet, our goal is to exceed their expectations,” said Vice President of Marketing Steve Kahan. “Whether it’s learning about server offerings, configuring a system or contacting customer support, our new Web site and Orbit customer portal have been designed to deliver a first-rate experience. Our new sites create a better world for their businesses.”

New Content for Products & Services

The new corporate Web site provides a streamlined and engaging overview for identifying the best products and services for a customer’s business. With improved agility, the site is far easier to navigate and provides a much-improved interactive experience:

     Product Overview: With a new intuitive product naming convention,
     customers can compare server lines side-by-side to determine the
     best choice for their businesses based on the relative
     performance capabilities of each package. The product lines carry
     intuitive naming conventions including Entry-Level, Mid-Level and
     High-Performance, and also a new Economy Line.

     Build a Server, See the Price: After selecting a server,
     customers simply mouse over the product to build their selection.
     With each choice, the cost is automatically configured in a
     single view before proceeding to the shopping cart.

     Accessible Information: Whether it’s managed solutions for e-mail
     or Web hosting, to databases and social media – or specialized
     solutions for gaming or colocation – The Planet has sectioned
     its services to make it easier for customers to find the products
     they require.

     Service That Delivers: The Planet also clearly enumerates new
     services options, including Built-In Value Support that is free
     for all servers, except the new Economy line. With guaranteed
     uptimes of 99.9 percent for all customers – and 100 percent for
     those who select the managed services options – the company
     underscores its promise to deliver top-quality support.

     Customers Validate Their Choices: In the new “Our Customers”
     success story library, prospective customers can read first-hand
     accounts of how companies are solving business challenges using
     services from The Planet.

About The Planet

The Planet is the leading provider of On Demand IT Infrastructure solutions, hosting more than 22,000 small- and medium-size businesses and 2.8 million Web sites worldwide. By offering the best choice of servers, software tools, and world-class support, backed by state-of-the-art facilities and unmatched network connectivity, The Planet helps turn information technology into a powerful competitive advantage that enables customers to successfully grow their businesses. For additional information, visit www.theplanet.com.

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