October 11, 2007; 07:37 AM Frisco, TX, October 11, 2007 --(PR.com)--
Midnight Coders announced today that the popular online dating service
provider, TRUE.com®, plans to lead the way toward enhanced online
dating experiences using Midnight Coders’ WebORB® technology. The
enhanced service improves TRUE’s popular real-time video chat
functionality for True’s rapidly growing user base. “As online dating
continues to grow, we want to give our customers the best environment
to find love,” explains Herb Vest, founder and CEO of TRUE.com. “The
relationship between TRUE and Midnight Coders is a logical one because
we’re both focused on ensuring customers realize more from their online
experience.”
Midnight Coders is a middleware infrastructure
product and services provider operating in the Rich Internet
Application (RIA) space. According to Mark Piller, Founder and CEO of
Midnight Coders, “TRUE’s selection of WebORB®
demonstrates the need to deliver a new level of rich user interfaces
and interactivity in order to maintain competitive advantage and
attract new customers. We’re excited to be working with TRUE and seeing
WebORB® powering a new generation of online dating features.”
Middleware
in the RIA space is technology that connects the user’s computer
interface (client) to the backend server environment, in a completely
transparent way to TRUE’s more than 20,000,000 members. How quickly
data requests and responses are transmitted to and from the client, as
well as the processing of those requests, is what determines the
quality of real-time chat. The WebORB® technology is expected to
significantly shorten the time it takes for client server data
transactions to occur, therefore contributing to an overall enhanced
user experience, with room for additional enhancements to be added in
the future. “We are excited about implementation of this technology,”
says Travis McKee, Chief Information Officer for TRUE. “TRUE and
WebORB® both use a .NET platform and this, along with a lower cost of
implementation and ease of use, makes this relationship great for TRUE
and our customers.”
About Midnight Coders Midnight Coders’ is
a leading provider of platform enabling development, deployment and
runtime execution of Rich Internet Application (RIA) solutions. Its
flagship product, WebORB® facilitates connectivity between rich clients
created with Flash, Flex and AJAX applications and server-side
applications developed with .NET, Java, PHP, Ruby on Rails or XML Web
Services. Visit Midnight Coders at www.themidnightcoders.com.
About TRUE TRUE
is safer, savvy, and the only scientifically based online relationship
service whose mission is to help singles find long-lasting and
fulfilling relationships. Founded on an advanced, scientifically based
compatibility test uniquely endorsed by Psychology Today and
independently certified to meet the Standards for Educational and
Psychological Testing, TRUE is the only major online relationship
service that actively seeks to further protect the safety of its
communicating members by conducting extensive criminal background
screenings and Single Verification® screenings. With the help of
proprietary research and in conjunction with advisors in the field of
relationships and psychology, TRUE's team of experts guides members
step-by-step through all stages of the relationship-building process.
To find out more about how TRUE helps people around the world
Live.Love.Learn® please visit www.true.com.
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